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Case study: Nu Nu

One site for the lot.

Nu Nu is a beachfront restaurant in Palm Cove, Far North Queensland, with an events and catering arm and its own shop. We built one website for all of it.

See it live
  • Yep, it’s live
Live
27 October 2026
Scope
14 pages plus the shop catalogue
What we did
Design, build, SEO and launch. We still look after it.
Built with
Next.js, TypeScript, Tailwind CSS, Vercel
Restaurant, events, shop. Live since October. Quick on a phone. Built from scratch
Five short clips of the Nu Nu website on a monitor, each scrolling as you scroll. The home page: the white Nu Nu logo over an aerial shot of the beach at Palm Cove, with Book, Shop, Events and Vouchers links, then a Book a table button. The menu: a plain list of dishes, each with its price. The weddings page: “Say I do. Then dinner.” in huge white capitals above a Plan your wedding button. The shop: a grid of jars, salts and sauces, each with its name and price. Then What’s on, with Christmas puddings to order and New Year’s Eve bookings.
Five short clips of the Nu Nu website on a phone, each scrolling as you scroll. The home page: the logo over the same aerial beach shot, then a Book a table button. The menu: a plain list of dishes, each with its price. The weddings page: “Say I do. Then dinner.” above a Plan your wedding button. The shop: jars, salts and sauces in two columns, each with its price. Then What’s on, with Christmas puddings to order and New Year’s Eve bookings.

What we did for Nu Nu

  1. Money first

    The money bits sit up top

    On Nu Nu, booking a table and buying a gift card are right at the top of the home page. Nobody hunts for the thing that pays the bills.

  2. Real menus

    A menu you can read on a phone

    The menu is real text in a plain list, copied word for word from the kitchen’s cards. The PDF is there as a download, never the only way in.

  3. Big buttons

    Buttons you can’t miss

    The weddings page puts a big button to plan a wedding right under the headline. One tap and the enquiry form is open.

  4. Shop on the site

    Browse here, pay on Shopify

    Products come straight from the Shopify catalogue and the basket stays on the site. Shopify handles the checkout in one step.

  5. After launch

    Live, and still looked after

    Nu Nu has been live since 27 October 2026 and we still look after it. Ask for a change and we make it, and any one can be undone on its own.

See it live

Pages from nunu.com.au, November 2026

See it live

Pages from nunu.com.au, November 2026

  1. Plugged into their tools

    Bookings and gift cards go to NowBookIt. Event enquiries open iVvy’s form from a button that matches the site. The shop reads Nu Nu’s Shopify catalogue, keeps the basket on the site and hands checkout to Shopify in one step.

  2. Old addresses, new homes

    The site replaced a TYPO3 site. As of 10 November 2026, 88 redirect rules send old addresses to the closest new page. Two weeks after launch, every page in the old sitemap redirected in one step.

    • Old links still land
  3. SEO from day one

    Every page has its own title, description and share image, and tells Google it’s a restaurant with a menu and venues. There’s an llms.txt for AI search too. Two weeks after launch, all 14 pages were indexed at the right address.

  4. Quick on a phone

    Hero photos show straight away, smooth scrolling only loads for mouse users and the tickers run in CSS. Motion calms down when reduced motion is switched on.

  5. It tidies up after itself

    The Christmas pudding page changes its ordering copy by date. What’s on items take themselves down when they end.

  6. Looked after

    Security headers on every page. Forms are validated, rate-limited and spam-filtered. The menu page follows the kitchen’s own cards word for word, and the download is their PDF. Every change the owners ask for can be undone on its own, and we still look after the site.

Lighthouse mobile, lab test, 10 Nov 2026, five pages

Performance
96 to 97
SEO
100
Accessibility
100
Best Practices
100

Home, menu, events, weddings and The Mill. Median of three runs per page.

Nu Nu’s logo, photography and menu are their own. We built the website around them.

  • Built fast
  • No agency waffle

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